Interesting and useful articles about marketing, our product and online communications
About the most effective methods of customer segmentation, how to use them to personalize customer communications and increase their engagement.
Read moreAbout what hyperpersonalization is and how it works, what benefits it brings and what problems it faces.
Read moreAbout what email spam is, what tactics can be used to prevent emails from getting into spam.
Read moreIn this article we will talk about the customer journey map and how to build it if the needs are unknown.
Read moreNew tools have been introduced in Altcraft Platform. In the article, we talk about the new scenario editor, bin and bulk operations and more.
Read moreAbout what survey creation services are: features, advantages and differences.
Read moreWhat is trend forecasting in marketing and how to use ML effectively.
Read moreAbout what CGI is, why to use this technology in marketing and show examples that have produced a WOW effect.
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